Cultivating beauty
through time.
Symbolizing self-cultivation for beautiful and clean skin
Symbolizing self-cultivation for beautiful and clean skin
Symbolizing self-cultivation for beautiful and clean skin,
Biencle represents a brand story that loves customers' skin.
The symbol is an initialization of B for Beautiful and C for Clean,
which represents the sparkling of the diamond.
We have wanted to emphasize the identity by expressing the precious
stone as a sparkling image even in the letters.
The strokes at the end of the letters are intended to be expressed softly,
like the image of petals, to symbolize beauty.
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